AI Overviews boost click quality

AI Overviews, Google’s AI-generated summaries that sit above organic search results, are already eroding traffic for…

Google Merchant Center New Popular Products Report

Google Merchant Center has added a new report named popular products report. This report will show…

TikTok Automation for Beginners – Manychat Blog

TikTok has become one of the most powerful global platforms for brands and content creators in…

Hallmark Embraces Reality Programming, Immersive Experiences for Upfront

Beyond its original programming, Hallmark is giving advertisers the chance to connect with fans with the…

Google Ads API v19.1 adds new Demand Gen, video campaigns features

Google announced the release of version 19.1 of its Google Ads API, focusing on expanding capabilities…

Memes, Tweets, and Stand-Up Bits: How Social Media Helps Comedians Test New Material

Comedians need social media as a tool in their ‘Help my career succeed’ arsenal, and there’s…

Will Ferrell Belts Another Fleetwood Mac Tune in New PayPal Ad

Will Ferrell is back singing another off-key cover of a Fleetwood Mac song in the second…

Google Made Search Much Faster

Google recently said it made Search “much faster,” at least that is what Rajan Patel, the…

The Notty Chef: A Rebel in the Kitchen

When you interview people for a living, cynicism comes easy. Some phone it in. Others perform…

Rethinking what Google Ads success looks like

Return on ad spend (ROAS) has been the default metric for evaluating Google Ads performance for…