Here’s how I approach prospecting: I start by using Google Search operators to find relevant websites.…
Category: digital marketing
Web push notifications: The key to boosting engagement
By Sean Tinney July 2, 2024 There are over 1 billion websites on the world wide…
Häagen-Dazs Will Make Its Super Bowl Debut in 2025
Petruccelli, co-founder and CCO at nice&frank, said that the fact that the brand wanted the agency…
TikTok tightens teen ad targeting and boosts AI transparency
TikTok implemented new restrictions on ads targeting teens and introduced AI disclosure requirements for advertisers. Why…
Daily Search Forum Recap: July 8, 2024
Here is a recap of what happened in the search forums today, through the eyes of…
Optimizing for AI Overviews – Moz
Now, as I mentioned, there are caveats when it comes to optimizing. It is appearing. It’s…
Google Business Profile: FAQ for Multiple Businesses at the Same Address
A: This topic has come to the fore, especially since Google’s rollout of the Possum filter…
The Value of SEO Beyond Traffic and Leads — Whiteboard Friday
So, how do we communicate the value of SEO beyond just that traffic and maybe leads…
Local Search Developments From Q2 2024
At the outset of today’s column, I referenced the Google leak in passing. If you’d like…
UTM Tagging for Google Business Profile — Whiteboard Friday
But what you need to think about is the fact that consistency is going to be…