In December, Gatorade signed Clark to its personal NIL deal and dropped an inspirational welcome video inviting different girls in sports activities to comply with her lead. Gatorade donated $22,000 to her Caitlin Clark Basis to empower younger athletes, however didn’t make particular plans round her record-breaking second in Iowa.
“It’s unimaginable to see Caitlin attain this huge milestone, and we’re proud to assist gasoline her journey as she continues to succeed in new heights,” mentioned Jeff Kearney, world head of sports activities advertising and marketing at Gatorade. “Past the stat line, this milestone is indicative of the broader influence she continues to make on the sport of basketball and in girls’s sports activities, and her change-agent mentality is what makes her an ideal teammate on our Gatorade Roster. We’re energized to proceed cheering her on and fueling her into the long run.”
It’s just the start for Clark, in addition to her TV and model companions, because the star will take her endorsement offers together with her when she enters the WNBA. Ought to she declare for the draft this yr, Clark is extensively anticipated to be the No. 1 choose, heading to the Indiana Fever.
“One of many distinctive issues about Caitlin Clark, who’s an distinctive star—we all know stars entice audiences and followers and sponsors. Whether or not you’re Michael Jordan, Tiger Woods or Steph Curry, I’d put Caitlin Clark in that dialog,” mentioned NBC’s Miller. “She has that type of energy. Not simply in girls’s basketball, however throughout sports activities normally.”