By Chelsea Hurst August 22, 2024 I’m gonna take things way back. During my senior year…
Category: digital marketing
Interactive CTV ads boost engagement, fall short on purchases
A new study reveals the promise and limitations of interactive TV advertising. The key findings: 36%…
Daily Search Forum Recap: August 16, 2024
Here is a recap of what happened in the search forums today, through the eyes of…
How Links Impact Organic Results and Local Packs — Whiteboard Friday
Now, before we kinda dive into that, I wanna make sure everybody understands what I’m talking…
What is Messenger Marketing? Definition, Examples, and Tips
Social media creators today face a seemingly impossible set of challenges: they need to gain followers…
Channing Dungey to Lead WBD’s US Networks, Finch Retires
The news of Finch’s departure comes on the heels of Warner Bros. Discovery’s second-quarter earnings report,…
Meta expands ad attribution tools to boost campaign performance
Meta announced updates to its ad system, focusing on better attribution and optimization. Key changes: New…
Google August Core Update, Big Ranking Bug, DOJ Google Breakup, AI Overview Links, Gemini Research & More
For the original iTunes version, click here. It finally happened: Google released the August 2024…
Testing Ideas From the Google API Leaks — Whiteboard Friday
But you’re probably here more for the new ideas. So new ideas that came from reading…
How Will Google’s Antitrust Ruling Affect You?
So, how might this impact Google consumers in the broadest sense? At this scale, we don’t…