How Will Google’s Antitrust Ruling Affect You?

So, how might this impact Google consumers in the broadest sense? At this scale, we don’t…

Search Intent and the Organic Funnel — Whiteboard Friday

So, starting at the top of the funnel, with informational search, this is people who are…

Get Smart(er): Answering Instagram FAQs With Manychat

As a creator, you probably make cool stuff. That cool stuff you make then makes people…

Taylor Swift Among the 5 Players Powering the NFL Ad Blitz

“I don’t think it’s correct to assume that just because it’s Christmas day that people who…

Is using AI-generated content for SEO plagiarism?

As more people adopt AI tools to generate content for SEO, the line between inspiration and…

Daily Search Forum Recap: August 14, 2024

Here is a recap of what happened in the search forums today, through the eyes of…

How To Plan and Run a Successful Client Meeting

Hopefully, with all your data prepared and pre-meeting emails sent, you’ll feel ready to walk into…

5 Unique Selling Proposition Examples and How to Write Your Own

By Pam Neely July 17, 2024 Developing a strong unique selling proposition (USP) is one of…

Paramount Revenues Dip Despite First-Time Streaming Profits

A transitional period for Paramount The results come at a critical, transitional moment for Paramount.  It…

Google Ads API v17_1 introduces new features and enhancements

Google announced the release of v17_1 of the Google Ads API, introducing several new features and…