The adage “Should you ain’t first, you’re final” from the 2006 movie Talladega Nights: The Ballad of Ricky Bobby is basically extra of a NASCAR factor, however that hasn’t stopped Formulation 1 sponsors from adopting it.
The Formulation 1 Heineken Silver Las Vegas Grand Prix debuts Nov. 16-18, and types lucky sufficient to leap aboard when the occasion was first introduced are within the pole place for sure perks—like that title, for instance. By signing on as a title sponsor, Heinken will get to plaster its title and that of its Heineken Silver model all around the occasion, its Wolfgang Puck-catered main-grandstands, its Heineken Home hospitality venue and above all of the acts on the Virgin Lodge-run Heineken Stage.
T-Cell