Golden Globes Reaches Largest Viewers in 4 Years on CBS


The revamped Golden Globes was trying to have an award-worthy begin on CBS on Sunday, and—in opposition to the percentages—it would’ve achieved that.

The early numbers are in, and Sunday’s 81st Golden Globes averaged 9.4 million viewers on CBS, which is up 50% from final yr’s present for NBC. That marks the biggest viewers since 2020, in keeping with Nielsen time zone-adjusted quick nationwide together with Out of Residence scores. Nevertheless, it must be famous that the occasion didn’t air on TV in 2022.

Based on CBS, the present reached the biggest livestreaming viewers for an awards present throughout Paramount+ and different CBS platforms for the reason that sixty fifth Grammys in Feb. 2023 and was the second-largest livestreamed CBS particular occasion on Paramount+ ever for attain, rating because the No. 1 program on the evening for whole social interactions.

Nevertheless, not all these interactions had been constructive.

The numbers might shock some, because the present was affected by a number of points, together with a poorly acquired opening monologue from host Jo Koy, who even stated he “fell a little bit brief.” As well as, congested seating on the Beverly Hilton had winners traversing a labyrinth of tables to make it to the stage, and the general awkward manufacturing even had Elizabeth Debicki leap in her seat following an audio glitch when her nomination was introduced.

Nonetheless, the scores are moving into a constructive path after consecutive years of decline.

The 2023 Golden Globes fell to six.25 million viewers, the second-lowest viewer whole in its 28-year historical past on NBC. And that was down 10% from 6.91 million in 2021.

It’s been a precipitous drop for the occasion, which reached 18.3 million viewers in 2020.

In fact, along with the industry-wide transfer from linear to streaming and OTT, the onus for the viewership declines largely fall to a collection of controversies and bumps within the street for the occasion.

Not so Golden years

In 2022, the Golden Globes had a yr off as a consequence of widespread controversy over corruption allegations and an absence of variety amongst members of the Hollywood Overseas Press Affiliation, the group behind the occasion. The backlash got here following a 2021 LA Instances report revealing the group had zero Black members, resulting in celebrities, critics and firms calling to boycott the ceremony.