Proper earlier than the Thanksgiving vacation season and proper earlier than the large vacation purchasing season, with Black Friday and Cyber Monday, Google Adverts despatched emails to some advertisers telling them their advertisements are now not working and their accounts have been suspended. This was a technical situation, a bug, with the Google Adverts system and Google stated they are often ignored.
Kirk Williams posted about this on X on Wednesday late afternoon, he shared a screenshot of the topic line from an e mail that learn, “Alert | Your Purchasing advertisements are now not working on Google.”
He added, “We’re instantly getting purchasers freaking out that their GMC obtained suspended by this e mail (not true, we ship them again screenshots of GMC and their advertisements within the wild to guarantee them). Anybody else obtain these?? Appears to be some generic type e mail. What on the planet would possess somebody at @googleads to ship an e mail like this hours earlier than the Thanksgiving vacation to manufacturers so all of them (rightfully) freak out considering GMC dropped their merchandise, solely to understand this appears to be an error or promotional e mail?”
Ginny Marvin, the Google Adverts Liaison, responded Friday morning confirming it is a bug. She wrote on X, “We’ve recognized a technical situation that incorrectly triggered this notification. The message is inaccurate and will be ignored. Further comms explaining will probably be despatched. Apologies!”
Google will ship a comply with up e mail to these impacted.
What horrible timing!
We’ve recognized a technical situation that incorrectly triggered this notification. The message is inaccurate and will be ignored. Further comms explaining will probably be despatched. Apologies!
— AdsLiaison (@adsliaison) November 24, 2023
Discussion board dialogue at X.