Gary Illyes from Google defined how Google Search might or might not deal with particular characters inside Google Search. He defined this within the newest Google search engine optimization workplace hours on the 16:10 mark.
Gary was requested, “How does Google deal with particular characters just like the superscript e in search outcomes.”
For instance, a Latin letter E with acute like this:
Gary stated “if these characters will not be displayed accurately in search outcomes that’s almost certainly brought on by a mismatch of what Google’s algorithms detected as character encoding in your web page versus what you meant to make use of.”
So in that case, Gary stated “it is best to specify the encoding in your HTML utilizing meta ingredient and its charset attribute.” That is “Particularly” essential “if you’re utilizing funky characters in your HTML,” he added.
“If the character encoding isn’t specified Google will attempt to detect it however getting it proper is definitely an enormous enterprise and it’s totally very troublesome in a lot of the circumstances anyway,” he defined.
So if Google is getting it mistaken, attempt to explicitly specify the character encoding in your HTML.
Right here is the video embed the place he stated this:
Discussion board dialogue at X.